AT&T, in an effort to reunite two of the most beloved stars of Spanish-language TV, is rolling out a series of TV ads featuring actress Sofia Vergara and Univision sportscaster Fernando Fiore sharing their passion for soccer.
The two haven’t been seen together on the small screen since the mid-to-late 90’s when they both hosted a popular travel and lifestyle program on the most-watched Spanish-language broadcast television network in the country. Both stars travelled the world together during the filming of the series and today continue to be very good friends, which can be seen in a very fun and candid way in the commercials.
The spot titled ‘Golazo’ (Super Goal), which will air in the form of 15-second and 30-second TV ads, features both TV personalities in a living room watching soccer. The ad shows Fernando and Sofia cheering their favorite team on after an early goal is scored, and then a reference is made to AT&T’s 4G LTE network, which has more coverage than T-Mobile, is faster than Verizon, and more reliable than everybody*.
Read more about Sophia and Fernando's second spot titled ‘Mas Confiable’ (Most Reliable) in our complete consumer blog post.