AT&T and NBA TV to Deliver First-Ever Live NBA Game in 4K for Fans in the United States
NBA TV’s Denver Nuggets vs. Utah Jazz Game on Dec. 3 to Air on DIRECTV in 4K Ultra HD
AT&T* and NBA TV, managed jointly by the NBA and Turner Sports, will provide fans in the United States with the opportunity to watch a live NBA game in 4K Ultra HD (UHD) for the first time when DIRECTV distributes NBA TV’s telecast of the Denver Nuggets vs. the Utah Jazz game on Saturday, Dec. 3 at 7 p.m. MT/9 p.m. ET on DIRECTV.**
With 4K UHD, viewers get about four times the resolution of HDTV, including sharper detail, smoother lines and a richer color palette, providing the industry’s best picture format and most vibrant color TV experience.
“The 4K UHD experience on DIRECTV combines the excitement of the arena and the convenience of the living room,” said Dan York, Chief Content Officer, AT&T Entertainment Group. “Live sports is one of the best ways to showcase this incredibly vivid format and we believe NBA fans will love this unique video experience.”
The Nuggets vs. Jazz game will be the first NBA game broadcast live this season in the U.S. in 4K Ultra HD by DIRECTV, a leading provider of live sports in 4K UHD. Additional games will be announced at a future date.
The NBA was the first U.S. professional sports league to capture a game in 4K in January 2015, when the New York Knicks played the Milwaukee Bucks during NBA Global Games London.
How to View Live 4K UHD Telecasts on DIRECTV
Customers who want the premium 4K UHD live experience on DIRECTV will need:
- DIRECTV ULTIMATE Package or higher, 4K account authorization and professional installation
- DIRECTV’s latest Genie HD DVR (HR54)
- Either a DIRECTV 4K Ready TV or a compatible 4K TV connected to the latest 4K Genie Mini
For more information on getting 4K UHD ready, visit directv.com/4k or call (800) DIRECTV.
DIRECTV was the first multichannel video provider to deliver 4K UHD Video on Demand programming in November 2014, the first to launch a full-time 4K channel, and has established a leadership position in 4K sports coverage.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
** Requires Genie HD DVR (Model HR54 or higher) and a DIRECTV 4K Ready TV or a 4K TV connected to a 4K Genie Mini. Additional & Advanced Receiver fees apply. ULTIMATE Package or higher, 4K account authorization and professional installation required. Other conditions apply. Visit directv.com/4K for complete details.
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