October 20, 2016

AT&T Along For The Ride With Red Bull Racing

AT&T and Red Bull Racing are getting ready and getting set to start their engines at the U.S. Grand Prix in Austin this weekend. As a Red Bull Racing Innovation Partner, AT&T will be with the team for every lap until the checkered flag falls.

The Red Bull Racing team is constantly capturing data about how the car is performing. Getting that data to engineers is important. That’s why our network is mission-critical to their success. They use that information to help make strategy decisions about the car (when to pit, change tires, etc.). This is crucial when 1/100th of a second can be the difference between winning and losing.

Check out our latest ad to see how Red Bull Racing uses our network. And be sure to tune into the race this weekend at 3:00 p.m. ET on your local NBC network. 

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