When evolving a global telecom brand like AT&T, it requires drastic mobile and digital changes to become deeply rooted in the customer's life. Learn how we steered our brand with a "mobile first" mindset and the launch of "Rethink Possible" in this Q&A with CMO Cathy Coughlin in the Economist.
For more information on AT&T Women Leaders, visit our media kit.
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Multi-year Agreement Means AT&T DIRECTV and U-verse Customers will have Access to CBS Sports Network, Smithsonian Channel and more.
Starting on August 8th, AT&T customers can pre-order the new Samsung Galaxy Note10 and Note10+ for use on the nation’s best and fastest network.
Starting June 17, AT&T Business customers and 5G experience developers can get the Samsung Galaxy S10 5G through the AT&T Developer Program. This innovation ecosystem will kickstart the next generation of 5G connected experiences.