AT&T’s Ralph de la Vega joined Audi’s Rupert Stadler on stage Monday night during CES to introduce the newest innovation hitting the roads.

As Ralph exited the new A3 series from Audi, the crowd lit up with the announcement of the first-ever 4G LTE service car system.

“We have all the tools an automaker needs to deliver an awesome connected car experience,” said Ralph.

The collaboration will provide faster downloads and high-definition video streaming for up to eight devices used by passengers over the in-vehicle Wi-Fi hotspot.

Rupert said, “We are proud of our efforts to leverage technology to make our vehicles safer, more efficient and more exciting than ever before.”

The high-speed connectivity also supports picture navigation, social media and mobile app integration with access to more than 7,000.

To learn more about AT&T Connected Car, view our related media kit.

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