AT&T Helps M&S Enhance its Website and Customer Experience
Highly secure ecommerce platform from AT&T provides support and security for multi-channel retailer
LONDON, June 4, 2015 — Marks & Spencer (“M&S”) is constantly improving its online offering with help from AT&T’s* ecommerce services. Since launching its new website last year, M&S is giving its customers a more visual, interactive way to shop online.
“The ecommerce platform and security services from AT&T support our multi-channel offering. AT&T is helping us build a flexible site that gives our customers a better way to shop online with us,” said Richard Presant, M&S Operations Manager.
AT&T is providing hosting and application management services to M&S. These services help M&S enhance its website’s customer experience. They assist M&S in the creation of innovative online features such as its “Style & Living” section; Style & Living is a dedicated style guide with videos and pictures.
M&S customers are loving its website; the company reported 6.6 million customers have registered to the site since it launched in February 2014 at its Q4 trading update in April 2015.
M&S is using security services from AT&T. The security services help to keep customer information and M&S corporate assets more secure. The AT&T Security Event and Threat Analysis service reduces risk and aids M&S in responding quickly to security issues.
“M&S is a distinguished retail brand. Our global reach, hosting and security services are supporting M&S’s online business; this helps to provide their customers with a fulfilling and highly secure online shopping experience,” said AT&T’s Regional Vice President for Europe, the Middle East and Africa, John Vladimir Slamecka.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
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Reliability and signal strength claims based on nationwide carriers’ LTE. Signal strength claim based ONLY on avg. LTE signal strength. LTE not available everywhere.
*Global coverage claim based on offering voice and LTE data roaming in more countries than any other U.S. based carrier, and offering the most wireless smartphones and tablets that work in the most countries.