My U-verse and the Grand Ole Opry Unveil Six of Country Music's Rising Stars in Original "My Opry Debut" Series
DALLAS, Oct. 29, 2014 — It’s the show that made country music famous. Now, the Grand Ole Opry, together with AT&T U-verse, will give customers an exclusive peek backstage as six of country music’s rising stars make their debut on the storied stage.
AT&T U-verse and the Grand Ole Opry have introduced a six-part, original series, ‘My Opry Debut,’ available exclusively on the AT&T U-verse Country Deep app and Uverse.com. The series features six country newcomers as they make their first appearance at the legendary Grand Ole Opry and step into the circle for the first time. The artists include Jamie Lynn Spears, The Cadillac Three, Sam Hunt, Chase Bryant, Maddie & Tae, and Cole Swindell.
Each episode of ‘My Opry Debut’ will take fans behind-the-scenes as their favorite artists prepare for this once-in-a-lifetime experience. The episodes also include personal interviews with the artists, their family and friends, footage from the dressing room and stage rehearsal, performance highlights and post-performance reactions.
“U-verse has always been about delighting our customers with compelling content and ‘My Opry Debut’ is the perfect addition to our Country Deep app,” said Brian Collins, Vice President, U-verse Consumer Marketing, AT&T Home Solutions. “We’re thrilled to partner with the Grand Ole Opry to document that moment when a new artist gets to walk out and play on the Opry stage for the very first time, and give our customers a behind-the-scenes look at the experience.”
Pete Fisher, Vice President and General Manager, Grand Ole Opry added: “Every aspiring country artist has the dream of playing the Opry, and becoming a part of its history. This is the first time we’ve been able to properly capture that magical moment in a meaningful way and we look forward to presenting this unique experience with Country Deep.”
AT&T U-verse customers can watch the series through the Country Deep app which is available to all U-verse TV and High Speed Internet** customers at no extra charge. The app can be accessed on channel 1530 (HD) and 530, or by clicking “Go Interactive” on their remote control. Country Deep is also available at Uverse.com/CountryDeep.
Country Deep is an interactive app on U-verse launched at the 2013 CMA Music Festival to bring country fans closer to the music they love. The app is updated weekly to feature new content including live performances, artist interviews, music videos, original content and more. Customers can also build a playlist of their favorite artists and music. Country music has a passionate fan base, and Country Deep is a great way for AT&T to deliver more value to customers across platforms and help further differentiate AT&T U-verse.
Geographic and service restrictions apply to AT&T U-verse services. For more information on AT&T U-verse — or to find out if it’s available in your area — visit www.att.com/u-verse.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
**Requires U-verse High Speed Internet Elite service or higher.
Requires qualifying device, U-family or higher TV plan and Wi-Fi or data connection. Content may vary by device, TV plan, and viewing location. Data charges may apply.
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