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AT&T and Audi to Wirelessly Connect all 2016 Model Year Vehicles

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All 2016 Model-year Audi Vehicles will come with AT&T Connectivity

BARCELONA, March 3, 2015 AT&T* and Audi of America today announced an agreement  in which all 2016 model-year Audi vehicles equipped with Audi connect® will come with AT&T 4G LTE or 3G coverage**.  AT&T and Audi enabled the first-ever in-vehicle 4G LTE data connection in North America with the all-new Audi A3 models released in 2014.                                  

Highlights

  • Connected models include:  A3, S3, Q3, A4, S4, allroad, A5, S5, Q5, SQ5, A6, S6, A7, S7, RS7, TT, TTS, A8, and S8. 
  • Available high-speed connectivity also supports enhanced traffic information and navigation, over the air map updates, social media and mobile app integration with access to more than 7,000 Web radio stations as well as internet radio in vehicles with 4G/LTE hardware
  • Audi and AT&T will offer an Audi connect customers Mobile Share data plan option

“Our relationship with Audi has allowed us to improve the in-car experience, beginning with the A3 last year, the first 4G LTE connected car in the U.S.,” said Chris Penrose, senior vice president, Internet of Things, AT&T Mobility.  “We’re thrilled to work with Audi to connect all 2016 models.  Now all Audi drivers will enjoy navigation, streaming and high-speed access to the Internet.”

“The convenience and added benefit of having Audi connect services in our vehicles, along with Wi-Fi access for up to eight devices, serves as a competitive advantage for our brand,” said Filip Brabec, Director, Product Management, Audi of America. "We have been and intend to remain innovators in this field through relationships like this one with AT&T.”

Under the agreement, all 2016 models with Audi connect will be delivered to customers with an AT&T SIM card providing connectivity to AT&T’s wireless network.

Audi has previously said it plans to deploy 4G LTE network connectivity across its model lineup as new or refreshed models come to the market. In addition to being the nation’s most reliable 4G LTE network, AT&T’s network now also has the nation’s strongest LTE signal. AT&T’s network is designed to allow customers to do the things they love on their LTE wireless devices – such as stream music and videos or surf the Web – with less likelihood of LTE data interruptions due to poor signal strength than the other national carriers.

The new A6, A7, and TT models coming this year will feature the most advanced version of Audi connect including up-to-the-minute traffic information, semi-dynamic route guidance, over the air map updates, and internet radio, in addition to picture navigation, social media, personalized RSS news feeds with read-aloud functionality, and more.

The new Audi connect 4G LTE service will allow faster Google Earth™ and Google Street View enhancements to Audi MMI navigation plus. The 4G LTE connectivity will also provide faster downloads and high-definition video streaming over the in-vehicle Wi-Fi hotspot to A6, A7, and TT customers.

An accompanying mobile app will allow advanced functionality between the MMI system and smartphones. 

Audi will add convenience by offering a Mobile Share data plan option to AT&T wireless customers who would like to add their vehicle to their existing smartphone or tablet data plan.

AT&T has been an industry leader in telematics and related applications development, offering a range of connectivity and services for cars manufactured by a variety of global automotive makers.  For more than a decade, AT&T has provided world-class connected and M2M device support and professional services to many of the world’s largest device manufacturers and global exporters of wireless-enabled equipment.  AT&T was also the first to enter the market with a proprietary, single global SIM platform enabling automotive, consumer and M2M equipment makers the ability to work through a single carrier to wirelessly enable and connect products.

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*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

** AT&T will provide connectivity to the Audi A6 and A7 models in the U.S.

About AT&T

AT&T Inc. (NYSE:T) is a premier communications holding company and one of the most honored companies in the world. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and internationally. With a powerful array of network resources that includes the network with the nation’s strongest LTE signal as well as the nation’s most reliable LTE network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile Internet, AT&T also offers the best global wireless coverage, based on offering roaming in more countries than any other U.S. based carrier, and offers the most wireless phones that work in the most countries. It also offers advanced TV service with the AT&T U-verse® brand. The company’s suite of IP-based business communications services is one of the most advanced in the world.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://about.att.com or follow our news on Twitter at @ATT, on Facebook at http://www.facebook.com/att and YouTube at http://www.youtube.com/att.

© 2015 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

Reliability and signal strength claims based on nationwide carriers’ LTE. Signal strength claim based ONLY on avg. LTE signal strength. LTE not available everywhere.

About Audi

Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. Audi was a top-performing luxury brand in Europe during 2012, and broke all-time company sales records in the U.S. Through 2016, AUDI AG will invest about $17 billion on new products, facilities and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicles and business topics.