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AT&T and Bridge Alliance Collaborate to Strengthen Global Connected Car Leadership

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Auto Brands Working with AT&T can Now Bring Connected Services to More Customers across the Bridge
Alliance Member Markets   

AT&T* and members of Bridge Alliance have formed a long-term agreement to extend their global connected car leadership to new territories.

Bridge Alliance is a leading group of mobile carriers in Asia Pacific, the Middle East and Africa. Today, AT&T connects more than 11 million cars in the United States and abroad.

Together, the two organizations expect to grow the number of connected cars on the road.

“Teaming with members of Bridge Alliance helps simplify global deployments with local operator networks in these regions,” said Chris Penrose, President, Internet of Things Solutions, AT&T. “This is huge for our automotive customers. It gives them an opportunity to access customers in countries which collectively cover nearly 30% of the world’s population."

This collaboration sets forth the framework to extend the geographic coverage AT&T could provide to automotive manufacturers looking to enhance their infotainment offerings in the growth markets served by members of Bridge Alliance. This will help the 22 global automotive and long-haul truck brands that AT&T works with create an improved driving experience for their global customer base.

For the customers collectively served by Bridge Alliance, this helps to give them access to solutions like Wi-Fi hotspots, internet radio and live traffic. Until now, these features have been more difficult for automotive manufacturers to implement globally.

“Our collaboration with AT&T is based on the alignment and integration of processes, platforms and propositions. This presents exciting possibilities for the automotive industry, helping to accelerate the delivery of cutting-edge connected car solutions in our markets,” said Eileen Tan, CEO, Bridge Alliance.

Beyond better serving the needs of the auto manufacturers, this collaboration will help bring new IoT solutions forward in the global automotive industry. 

To learn more about this collaboration, check out the AT&T booth #4A10 at Mobile World Congress’ GSMA Innovation City, Hall 4.

Follow all AT&T news at MWC at: att.com/mwc or on Twitter @ATTbusiness.

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

About Bridge Alliance

Bridge Alliance is the leading mobile alliance for premier operators and their customers in the Asia Pacific, Middle East and Africa. Our alliance members serve more than 800 million customers collectively across these regions. Our goal is to build group capabilities and create value for our members by enabling compelling roaming services and experience, offering multi-market enterprise and IoT solutions, and delivering savings and benefits through leveraging group economies.

Bridge Alliance's membership comprises leading mobile operators, including: Airtel (India, Sri Lanka and the Airtel subsidiaries in Africa: Chad, Democratic Republic of the Congo, Republic of the Congo, Gabon, Ghana, Kenya, Malawi, Madagascar, Niger, Nigeria, Rwanda, Seychelles, Tanzania, Uganda and Zambia), AIS (Thailand), CSL (Hong Kong), CTM (Macau), Globe Telecom (Philippines), Maxis (Malaysia), MobiFone (Vietnam), Optus (Australia), Singtel (Singapore), SK Telecom (South Korea), STC (Saudi Arabia), SoftBank Corp. (Japan), Taiwan Mobile (Taiwan), Telkomcel (Timor-Leste), Telkomsel (Indonesia), Turk Telekom (Turkey), and Viva (Bahrain and Kuwait). Furthermore, Bridge Alliance partners include China Unicom, Freemove and the Global M2M Association.

Visit www.bridgealliance.com.

About AT&T

AT&T Inc. (NYSE:T) helps millions around the globe connect with leading entertainment, business, mobile and high speed internet services. We offer the nation’s best data network* and the best global coverage of any U.S. wireless provider.** We’re one of the world’s largest providers of pay TV. We have TV customers in the U.S. and 11 Latin American countries. Nearly 3.5 million companies, from small to large businesses around the globe, turn to AT&T for our highly secure smart solutions.

Additional information about AT&T products and services is available at about.att.com. Follow our news on Twitter at @ATT, on Facebook at facebook.com/att and YouTube at youtube.com/att.

© 2017 AT&T Intellectual Property. All rights reserved. AT&T, the Globe logo and other marks are trademarks and service marks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

*Claim based on the Nielsen Certified Data Network Score. Score includes data reported by wireless consumers in the Nielsen Mobile Insights survey, network measurements from Nielsen Mobile Performance and Nielsen Drive Test Benchmarks for Q3+Q4 2016 across 121 markets.

**Global coverage claim based on offering discounted voice and data roaming; LTE roaming; and voice roaming in more countries than any other U.S. based carrier. International service required. Coverage not available in all areas. Coverage may vary per country and be limited/restricted in some countries.

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