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AT&T 5G at March Madness
AT&T 5G FAN ZONE
With the power and speed of AT&T’s 5G network, it’s never been a better time to be a virtual fan. The AT&T 5G Fan Zone is a one-stop interactive digital destination that will host a variety of complementary March Madness and Final Four fan content. Featuring multiple AR-powered experiences, AT&T 5G multi-camera views (coming soon), and more, it takes the 2nd screen viewing experience to the next level.
FEATURING MILEY CYRUS
Get the best view in the stadium— all of them! Join us this Saturday, April 3 between games for a special AT&T 5G multi-camera experience that lets you choose the concert views you want to see!
MEET COLLEGE BASKETBALL LEGENDS!
Want to go one-on-one with some NCAA legends? Join @kazeem on @ATT IG Live starting tomorrow, April 3, as we bring fans the rare chance to hang with Gary Payton, Seimone Augustus, Sabrina Ionescu and Cole Anthony! They will answer questions directly and stick around to conduct a virtual autograph signing session.
AT&T 5G TROPHY CASE
Fans anywhere can come take ahold of the gold in this augmented reality experience that brings the NCAA Basketball® Championship Trophy to life in your living room. Fans can explore game history, or simply snap a selfie with the trophy by opening the camera on a smart phone and scanning the QR code. Featured history of the tournament will include fun facts like:
- The NCAA Men’s Division I Championship trophy was introduced in 1939, initially designed as a silver cup with two handles
- It has undergone several redesigns since then, with the current trophy design introduced for the 2016 NCAA Tournament
- All NCAA Championship trophies share the same design, with designations for the applicable championship included on each
AT&T 5G LEGENDS LOUNGE
Using the magic of AR, we’re putting fans into the shoes of a college basketball player with 1-on-1 pep talks, tips, and moves from former coaches and players like Gary Payton, Steve Fisher and Cheryl Miller and even some tricks from Space Jam: A New Legacy Tune Squad like Lola Bunny and Bugs Bunny.
NCAA March Madness Live — the ultimate live streaming and second screen destination for March Madness — will debut an all-new design and cohesive multi-platform viewing experience with an emphasis on dynamic live video viewing for the 2021 NCAA Division I Men’s Basketball Championship. See how AT&T 5G comes into play.
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Miley Cyrus to perform Tribute to Frontline Heroes during 2021 NCAA Men’s Final Four
Turner Sports, CBS Sports and NCAA, alongside official NCAA Corporate Champions AT&T, Capital One, and Coca-Cola™ will present a special Tribute to Frontline Heroes performance featuring multi-platinum selling recording artist Miley Cyrus.
* By clicking these links, you are leaving AT&T’s website. Providing these links should not be construed as endorsing or updating any of the information provided by the external site.