At AT&T, we know that customers are people with unique wants, interests and dreams. Building a strong, ongoing and authentic connection with our diverse customers is important to our success. Our goal is to provide products and services along with experiences to our customers that celebrate and recognize diverse cultures.

AT&T is committed to ensuring our media, marketing, advertising and communities accurately reflect our diverse customers through positive cultural nuance.
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We build sampling, support and loyalty to our products and services through collaborations that celebrate diverse cultures, iconic personalities and events. In June 2021, as part of the Turn Up the Love campaign, AT&T launched two consumer initiatives to celebrate Pride month and benefit the Trevor Project.

We conduct business in more than 160 languages and provide service to more than 1.5 million customers in languages other than English.
