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Individual State Rights
When it comes to your data, we’re committed to providing choices and controls. Some states have enacted their own privacy laws that provide specific choices to residents. We comply with all state laws and residents of states with individual privacy laws can learn more about their rights and choices in this section.
California
Colorado
Connecticut
Maine
Nevada
Virginia
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This updated Privacy Notice is effective December 11, 2023. It is shorter, easier to understand, and includes updates to comply with new state privacy laws.
Previous Updates
Effective June 2, 2023, we clarified that phone number is an example of equipment information collected.
We are committed to providing you transparency by letting you know when we've made changes to our policy. We truly value your business.
Previous Updates
Effective January 12, 2024, we updated this notice to clarify that data from Company Official Use (COU) devices such as COU phones may be used to evaluate employees’ presence in administrative office locations during work hours.
Previous Updates
Effective October 10, 2023, we updated this notice to clarify that biometrics may be used to identify individuals doing work for the company.
We are committed to transparency, so we want you to know we’re updating the AT&T Privacy Policy, effective January 1, 2023:
- We’re making customer choices simpler. All customers can now select “Do Not Sell or Share My Personal Information,” and we’re removing the specific opt-out for External Marketing and Analytics Reports, which only share information that is already aggregated (grouped), meaning they don’t identify individuals.
- We’ve expanded our section on State Privacy Rights and Choices. It includes categories and examples of information we collect, create and share. It also explains choices available to you to manage your information.
- We’ve updated the names, descriptions and terms of our ad programs. Our “Personalized” program replaces “Relevant Advertising” and provides you offers and ads that are relevant to your interests. “Personalized Plus” replaces “Enhanced Relevant Advertising” and uses more of your information for more relevant communications to you. You can opt out or opt in at any time.
Previous Updates
Effective June 6, 2022, we have removed references in our policy to Xandr. This is in addition to the removal of WarnerMedia and its family of companies that was announced on April 8, 2022 as these entities are no longer affiliates of AT&T.
We are committed to providing you transparency by letting you know when we’ve made changes to our policy. We truly value your business.
Previous Updates
Effective April 8, 2022, we have removed references in our policy to WarnerMedia and its family of companies as they are no longer affiliates of AT&T.
We are committed to providing you transparency by letting you know when we’ve made changes to our policy. We truly value your business.
Previous Updates
We are committed to transparency, so we want you to know we’ve made an update to the AT&T Privacy Policy.
Effective November 1, 2021, we removed references to U-verse TV from our policy as that service is now covered by the DIRECTV Privacy Policy.
We value your business, and thank you for being a customer of AT&T.
Previous Updates
On June 16th, we updated the California Consumer Privacy Act section of our privacy policy.
- We clarified the types of information collected and the purposes for that collection.
- We provided a link to our CCPA Metrics.
- See the prior version of the Privacy Policy.
Previous Updates
In keeping with our commitment to transparency, we want you to know that we’ve updated parts of the AT&T Privacy Policy. We encourage you to read our full policy, but we’ve summarized the key changes.
On October 1, 2021, the Nevada Privacy law went into effect, allowing residents of Nevada to ask us not to sell their personal information. To see more, visit Your Choices and Controls.
Previous Updates
As of August 26, 2021, DIRECTV has its own Privacy Policy.
As of November 1, these additional key changes will take effect for AT&T customers under our revised policy:
- We may collect, use or share biometric information for fraud prevention and security purposes.
- If you opt in to our Enhanced Relevant Advertising program, we may use other information from testing and running our network to make inferences regarding web browsing and videos watched over secure connections to personalize your experience or deliver more relevant marketing messages and offers to you. Keep in mind that we don’t access sensitive information or break encryption, and we don’t use the content of texts, emails or phone calls for marketing or advertising.
- If we share information with third parties for purposes such as verifying your identity and protecting your financial accounts, you can manage this sharing of information simply by going to Manage Privacy Choices.
We are committed to keeping your information secure, as well as providing you with Choices and Controls for how your information is used. You can visit the Choices and Controls section of our Privacy Center at any time to adjust your settings. Your service is not affected by these changes, and your continued use of our services indicates your acceptance of these changes.
We value your business, and thank you for being a customer of AT&T.
Previous Updates
- The information we collect
- How we use your information
- How we share your information
- Your privacy choices and control
- Data retention and security
- Other privacy information
- Biometric information privacy notice
- Cookies and other technologies
- Contact preferences
- Information that we collect and share (charts)
- Recent privacy notice updates